Now

Baby #1 Is On The Way

I'm equally excited and terrified. I know Lindsey and I will be phenomenal parents, but the drastic life transition can't be understated. I've been doing as much research as possible, but there's no definitive guide to parenting.

Working on My Personal Brand

This year, I'm diving headfirst into growing my personal brand. That means more blogging, more documenting, and more social media posts. My goal is to connect with and learn from other digital marketers around the world. For more information, check out my first blog post.

Learning AI, Code, & Programming

Whether we like it or not, AI is here to stay. And rather than wait for the inevitable downfall of the human species (only slightly kidding), I might as well become an expert. AI has already dominated the digital marketing industry. PPC, SEO, content creation, you name it.

One topic often overlooked when discussing AI is data. Models are only as good as the data you feed them. That's why I'm learning everything I can about server-side rendering, self-hosted LLMs, open APIs, and local SQL databases.

Creative Outlets: Photography & Videography

The perfect blend of analytics, creativity, and task diversity - that's the main reason I pursued a career in marketing. However, as the years passed, I niched myself heavily into the data side, stunting my growth and passions in other areas. So, I recently invested in some equipment and I'm ready to start creating again. Expect to see more photos and videos as I try to master this new hobby.

Replaying the Dark Souls Series

This page wouldn't feel like me if I didn't include an update on what games I'm playing. I just wrapped up Dispatch, and now I'm replaying all of the Dark Souls games. I have a pretty big backlog of games to complete this year, and I'm definitely looking forward to it.